Al Giordano has a nice post up, taking a look at the Obama campaign's multi-layered ad strategy. Here's the part that really resonated with me:
There's a big difference (especially among Democrats) between putting out a press release that claims that you're playing tough, and actually being tough. That the Obama campaign doesn't see it necessary to call a press conference each time it smacks down its rival or airs a new comparative TV ad on the local, swing state, level is a sign of the kind of quiet confidence and execution of game plan that won it the nomination.
Definitely worth reading the whole thing, especially if you've got the summer blahs from the MSM's coverage.
(h/t: James Wolcott)
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